A Founder’s Story: Chapter 11

New Leaf’s Indigenous Projects = Tangible Results

The New Leaf ‘Marketplace’, as graphically illustrated in Chapter 7, is sustainable and will produce positive and tangible social, environmental, and economic results through New Leaf’s rural indigenous projects.

The products made are the figurative fruits produced by each project. They are shipped directly to the New Leaf network of conscious consumers that purchase them from their place of origin and provide the economic fuel needed to sustain each product. Their success in the ‘Marketplace’ will produce tangible results.

  • Tangible Social Improvements – The various social changes brought about by the economic success of New Leaf projects, such as increased standards of living, community projects like the development of clean water and sanitation systems, health advancements, and educational progress.
  • Tangible Environmental Results – These are the environmental accomplishments that are achieved by the success of the various New Leaf projects in their regions. They will be restoring depleted soil nutrients without chemicals. They will be reversing deforestation from many years of clear cutting by building ‘New Useful Forests’ and other sustainable agricultural systems at the same time eliminating air pollution and poor water conditions.

Tangible Social Improvements

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Important Attributes: Each New Leaf project and their companies must meet New Leaf’s Standards of Operation.

  • Products are made in rural underdeveloped regions of the world.
  • Indigenous people own the companies that produce the products.
  • They must embrace profit sharing and employee ownership.
  • They are dedicated to poverty relief and improving the natural environment.
  • The companies are agriculture based and utilize land-enriching techniques.
  • Local growers are enlisted to provide a broad base of economic participation.
  • The growers and the companies form a co-operative bond of mutual benefit.
  • The companies retain all value-added processes to create better jobs.
  • The companies support local community foundations with their profits.
  • The companies’ successes have a profound ripple effect on local economies.
  • Each company is built with New Leaf’s network of conscious customers’ participation and knowledge.
  • New Leaf’s transparent ‘Marketplace’ gives every customer full access to producers.
  • Customers know the wholesome products are produced the right way to create a natural and healthy product.
  • Customers can see the social benefits that their purchases provide.
  • Customers connect with each other to assist the start up of more producers every year.
  • The products are well priced and the money is not going to middlemen.

Please stay tuned for Chapter 12 to learn more about New Leaf and how we intend to provide you, the conscious consumer, with healthy and natural products straight from our indigenous projects to your doorstep.